How does Television Advertising Work?
Since the advent of the internet there have been widespread forecasts predicting the demise of television advertising. The expected dramatic decline is yet to occur, and today television remains the...
View ArticleThe Cost of a TV Advertising Campaign
The cost of TV advertising has declined dramatically over recent years, primarily because of the wide choice that viewers now have with the introduction of satellite channels. These satellite channels...
View ArticleTips for Creating TV Commercials
Television advertising has become much more affordable over recent years but if it doesn’t work it can still be a very expensive exercise. The success of your television advertising campaign depends...
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